About Be Social East Mids
At Be Social East Mids, our mission is to help local businesses become visible, consistent, and confident across their online platforms through thoughtful, strategic marketing. We believe in doing things differently, bringing a collaborative approach to every client relationship, working side by side rather than above or apart.
Our purpose is to take the pressure off business owners by delivering content and strategy that not only looks good but works. We care about what makes your business unique and use that to build connection-driven campaigns that speak directly to your audience.
We’re committed to transparency, creativity, and community, supporting brands in showing up powerfully and proudly in a way that reflects who they really are. We’re not just an agency. We’re your extended team, and we’re in this with you.
Meet the Team

Sarah Molloy -
CEO & Founder
Sarah is your strategic mastermind, working directly with you to craft marketing strategies that actually work. She leads our legendary content days, oversees every creative direction, and ensures you're always in the loop. With her deep roots in social media management, she still gets her hands dirty with the day-to-day magic that makes your socials shine.
☕ Fuel of choice for content shoot marathons: Skinny cappuccino

Emily Ball -
Brand Strategist & Creative Director
Emily transforms businesses into brands people can't ignore. As our Head of Branding and lead designer, she crafts visual identities that don't just look good – they work hard. From logo concepts to complete brand guidelines, Emily ensures every touchpoint screams "professional" and "profitable."
☕ Fuel of choice for branding breakthrough sessions: Iced vanilla latte

Georgia Unwin -
Lead Content Creator & Social Media Strategist
Georgia is the creative genius who brings your brand to life across every platform. From filming and editing videos that stop the scroll to designing graphics that get shared, she keeps your content fresh, on-brand, and results-driven. She's also a key strategic voice, ensuring every post has purpose and your grid stays absolutely stunning.
☕ Fuel of choice for late-night editing sessions: A proper brew

Rebecca Tomlinson -
Community Growth Lead & Influencer Marketing Specialist
Rebecca is our master connector, specialising in building engaged communities and strategic influencer partnerships that drive real results. She crafts lead generation campaigns that turn followers into customers, and manages scheduling across all platforms to ensure your brand shows up consistently and strategically.
☕ Fuel of choice for lead generation sessions: Coconut Iced Matcha

Abi Moore -
Web Designer & Developer
Abi transforms ideas into websites people can't stop clicking. As our lead web developer, Abi builds digital homes that don’t just look great - they perform just as well to convert leads and reduce admin time. From smooth user interfaces to rock-solid functionality, Abi ensures every website she builds works hard to elevate your brand and convert visitors into loyal fans.
☕ Fuel of choice for coding sprints: Chai Latte (w/ extra cinnamon)
Why Choose an East Midlands Social Team?
We’re not just based in the East Midlands, we’re committed to it. While the digital world makes it easy to work with anyone, anywhere, there’s something irreplaceable about working with a team who truly understands your local market, your community, and the businesses around you.
When you choose Be Social East Mids, you’re choosing a partner who gets the nuances of East Midlands culture, the seasonal rhythms of local business, and the unique opportunities that come from being embedded in the same community you serve. We attend the same events, shop at the same places, and understand what makes your customers tick because they’re our neighbours too.
- We Show Up in Person. Real collaboration happens face-to-face. We come to your business, walk your space, meet your team, and truly absorb what makes you special. Your coffee shop, office, or storefront becomes our creative studio for the morning – because the best content captures authentic moments, not staged corporate vibes.
- We Understand Your Market. East Midlands businesses have their own personality, challenges, and opportunities. We know the local competitors, the seasonal trends, and the community events that matter. This insider knowledge means smarter strategies and content that actually resonates with your ideal customers.
- We're Invested in Local Success. We're passionate about supporting local entrepreneurship, championing independent businesses, and building a stronger regional economy. Your success is our success and we mean that literally, because we live here too.